PICKSELL is a composite word of "Pick" and "Sell," borrowing the tone of Pixel, which constitutes a digital image.

It is a promise to consumers to select and provide valuable products, rather than pursuing profit alone.

We believe that challenging ideas and rich storytelling about products provide a satisfying consumer experience. We prioritize challenging the new over the easy, focusing on making things well rather than selling well, and valuing storytelling in each product over making them quickly.

PICKSELL's mission is to launch innovative products in the Turkish market, forming a diverse market ecosystem, and delivering this with rich stories to customers to provide new experiences and value.

PICKSELL's vision is to make new challenges easy and to lead the diverse product production in Turkey. Currently, it is an online shopping mall that pursues innovation, but in the future, it dreams of becoming a platform that supports branding, product and service development for challengers, connects challengers and consumers, and leads product diversification and innovation in Turkey.